Paste a link, an email or a news article
You forward a great customer email into a content tool and get back something that opens with 'Excited to share' and ends with a call to action. Nobody talks like that. It reads like an ad for a conversation that was actually just human. The Pump treats different inputs differently. A link to a news story becomes commentary. A customer email becomes a human reply or an honest observation. A landing page becomes context, not a script to recite.
Step 1: Paste the URL, the email body, or the article text into the Pump input.
Paste the URL, the email body, or the article text into the Pump input.
Step 2: Add one line of your own if you have an opinion about it. That opinion becomes…
Add one line of your own if you have an opinion about it. That opinion becomes the spine of the output.
Step 3: Generate, then read the drafts before scheduling. Delete anything that sounds l…
Generate, then read the drafts before scheduling. Delete anything that sounds like marketing.
Good to know
News mode keeps the real names and real facts from the article. It will not invent a parallel story with made-up characters, and it will not put you at the centre of somebody else's news. You are the lens, not the subject. Customer messages are classified first. A question gets a useful answer. A personal note gets a purely human reply with zero pitch attached. Inbound social messages never inherit email conventions. No 'Hi there', no sign-off, no apology for the delay. Nothing is invented. If a fact is not in what you pasted, it does not appear in the output.
Can I pump a competitor's blog post?
You can pump any link, but the useful version is commentary: what you agree with, what you would do differently. Straight summarising is not content.
Will it quote the customer directly?
Only what you pasted. It will not fabricate a testimonial or improve a quote to sound better.
Related